Brand Applications, Experience & Merchandise

As Hawkstone rapidly expanded, I was across nearly every touchpoint, shaping a cohesive visual world that could grow with it. My work spanned creative direction, bottle and packaging design, retail materials, merchandise and apparel, cookbook design, and even the interior and exterior design direction of its physical spaces. The result is an evolving brand ecosystem that celebrates British craftsmanship, local ingredients, and the character of the Cotswolds.